Avalara TrustFile Wins Innovation Award for Simplifying Sales Tax Reporting & Filing

Avalara, Inc., (http://www.Avalara.com), a leading provider of cloud-based software that delivers a broad array of compliance solutions related to sales tax and other transactional taxes, today announced that Avalara TrustFile™ (http://www.trustfile.com), a free sales tax reporting and filing solution for online sellers, has won the CPA Practice Advisor Tax and Accounting Technology Innovation Award. 

"The Innovation Awards are focused on shining a spotlight on technologies that are proving exceptionally useful for accounting firms, or for the clients they serve and advise," said Isaac M. O'Bannon, managing editor of CPA Practice Advisor. "Avalara has long been an innovator in technologies for businesses, and its redesigned TrustFile system, which received the Innovation Award this year, continues this trend, helping small businesses be more productive and profitable, streamlining their sales tax reporting and filing."

TrustFile provides detailed sales tax reporting information across more than 12,000 tax jurisdictions in the United States, helping online sellers know exactly where, when and how much to file. Ecommerce business owners can use TrustFile to determine whether or not they are collecting the right amount of sales tax in each individual state, and then store a record of their sales tax history securely in the cloud.
TrustFile supports Fulfilment by Amazon sellers with timely, accurate information on sales tax collection requirements based on Amazon's business presence in states or municipalities where a seller's customer may reside. With support for PayPal, TrustFile adds another layer of integration to make managing sales tax simple. 

Additionally, Avalara's free TrustFile solution allows uploads and reconciling of sales transaction for merchants using Etsy, eBay, Shopify, Bigcommerce, Big Cartel, WooCommerce, and HighWire - as well as .csv files uploaded from virtually any platform an ecommerce seller selects to run their business. Users simply import transaction history and TrustFile creates a detailed sales tax filing report. Sellers can also keep track of how much sales tax has been paid in case of an audit. 

"A few cloud-based services exist to help small ecommerce companies with the pain of handling sales tax reporting requirements, but at a cost," said Webb Stevens, Head of Product at Avalara. "We're pleased to eliminate this obstacle by providing our TrustFile solution free of charge. It's our way of helping budding ecommerce businesses get a foothold in a risk-free way." 

Avalara will be demonstrating its TrustFile solution at booth # 1229 at the Internet Retailer Conference + Exhibition held at Chicago's McCormick Place West June 10 – 12, 2014.

About Avalara
Avalara helps businesses of all sizes achieve compliance with sales tax, excise tax, and other transactional tax requirements by delivering comprehensive, automated, cloud-based solutions that are fast, accurate, and easy to use. Avalara's end-to-end suite of solutions are designed to effectively manage complicated and burdensome tax compliance obligations imposed by state, local, and other taxing authorities in the United States and internationally.

Avalara offers hundreds of pre-built connectors into leading accounting, ERP, ecommerce and other business applications. The company processes millions of tax transactions for customers and free users every day, files hundreds of thousands of transactional tax returns per year, and manages millions of exemption certificates and other compliance related documents. Founded in 2004 and privately-held, Avalara's venture capital investors include Battery Ventures, Sageview Capital, Arthur Ventures, and other institutional and individual investors. Avalara employs more than 700 people at its headquarters on Bainbridge Island, WA and in offices across the U.S. and in London, England and Pune, India. More information at: http://www.avalara.com