Kyle Russel for TechCrunch.com writes: With competition in mobile payments heating up, Square continues to expand its offerings for small businesses to other areas where local merchants are missing out compared to big retailers and franchises.
Today the company is launching Square Analytics, a free set of tools that tie in to its suite of register products, which already includes Inventory, Invoices, and the recently launched Appointments.
Tying in to the data that Square already collects about a small business’s sales, Square Analytics is able to show real-time updates on which products are doing well, when sales are best each day, how many customers are being served, and more:
For those retailers who don’t think they need updates for the very latest data, Square Analytics also sends data summaries to your email at your preferred rate; if you want to dig into that data, each email also comes with spreadsheets with all of the data captured by Square’s tools. Square Analytics can also tie into a retailer’s accounting software, letting you connect your account to services like Quickbooks orXero. [snip] The article continues @ Tech Crunch, click here to continue reading...
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